The Ask

Beacon Medical prides itself on providing a premium range of cannabinoid-based therapies but their website lacked updated functionality and desired messaging and content. With a mission to better align the website with their brand and target audience, Beacon Medical engaged Devlift for help. The primary goals were to clearly communicate the brand story, the product offering and to help drive better user experience and retention across their client base.

Secondarily, Beacon Medical also faced the challenge of poor search engine optimization, as their website routinely had poor SEO search results for most common keyword searches.